Let's Build You a Life-Friendly Business Together
Stop Trying to Work Everything Out for Yourself. Gain Clarity and Momentum by Joining a Community of Like-Minded Women in BusinessBECOME A MEMBER
- Are you struggling to juggle your business and family life?
- Do you feel overwhelmed by everything you need to learn and do?
- Are you frustrated by the lack of support from those around you?
- Do you feel isolated and miss working as part of a team?
- Have you lost confidence, despite having had a successful career?
Don't worry. I know exactly how you feel because I've been there too.
Hi, I'm Erin and back in 2008, after having my first child, I left my career in TV production to find a better work-life balance. Like most new mums, my priorities had shifted, and I was excited at the idea of starting a new chapter.
At first though, I felt quite lost. I missed having a busy, successful career. But too much had changed in my life to go back – I needed a new challenge!
And so, with a 6 month old in tow, I invested in a franchise and entered a whole new world of being a business owner. It was a HUGE learning curve, but it felt incredibly liberating too. Suddenly I felt more like ‘me’ again.
But it wasn’t easy. After becoming a mum my confidence dissolved and here I was trying to learn a whole new set of skills, often while sleep-deprived. I felt overwhelmed and doubted myself constantly.
During one low point however, I had a realisation. What I missed most from my old career wasn't the work itself, but being around other people with a shared purpose. Fun, like-minded people to share the highs and lows of the journey.
So I went looking for other women who were running businesses after having children, and together with another mum I founded a local networking group. The group flourished and we all supported each other, growing in confidence as business owners at the same time.
During that time I even launched another business and I couldn't imagine going back to my old job. I was addicted!
But in 2015 my family and I unexpectedly moved to Abu Dhabi for a year, and I was back to feeling isolated and alone as a business owner. This time I knew that it didn’t need to be this way. I just needed to find a new crowd of business-minded mums.
And that's why I decided to create the community I wished had existed when I started out in business...
Introducing The Cocoon
The Cocoon is a private, online community of supportive and motivated mums who are totally committed to building thriving businesses that work around their family lives.
The community exists because I believe that building a business you love is hard enough without trying to do everything on your own.
In fact, I designed The Cocoon to address the three challenges that come up time and time again in my conversations with fellow women in business:
How do you learn what you need to build a successful business without spending a fortune on courses and seminars?
How do you find the answers you need to get unstuck without disappearing into a "rabbit hole" of never-ending Google searches?
How do you keep yourself motivated and moving forward during the inevitable ups and downs of building your business?
If these challenges look familiar, I'd love you to take a closer look at what The Cocoon has to offer.
It really could be the difference between growing a business you love and struggling with one that drains your time and energy without ever really gaining traction.
Or the difference between having a successful business at the expense of your family life, and having one in harmony with it.
How The Cocoon Works
The Cocoon is a fully online training and membership program that's available to you 24x7 via your laptop, tablet or smartphone.
When you become a Cocoon member you'll get immediate access to the following:
A growing vault of 60+ video masterclasses to build your business skills and fast-track your personal development.
Experts on Hand
Expert advice on your challenges from our panel of experts who have learned the hard lessons so you don’t have to.
Sisterhood And Support
A private community of supportive mums in business so you'll always have someone to share your highs and lows.
Training Library… to Build the Skills You Need
Honestly, there is a lot you need to learn to build a thriving business. And it's easy to feel like you'll never know everything you need to be successful. But it is possible, just so long as you stay focused on building the right knowledge and skills.
Our comprehensive library of video masterclasses covers vital topics like marketing your business, staying visible on social media and managing your time so you can get everything done without neglecting your home life.
(And we add a new masterclass every single month so we can keep everything right up to date and tackle new topics as they emerge.)
Experts on Hand… for When You Get Stuck
Even with 24x7 access to our awesome masterclasses, you'll sometimes hit a roadblock. Maybe you're unsure how a specific strategy applies to your business. Or perhaps you come across a situation that we haven't covered in the masterclasses.
Don't worry, because the very same experts who've created our training are active within our community and are on-hand to answer your questions and get you moving again.
(And by the way, we understand that your business isn't restricted to the 9-to-5 so neither is our support.)
Sisterhood and Support... to Put the Wind in Your Sails
Building a business can be tough. Sometimes you'll feel lonely and isolated, particularly if your family doesn't fully understand your struggles. (And it's hard to share your doubts and fears with the people who matter most, right?)
That's where the amazing Cocoon community comes in. It's filled with like-minded women who'll support you every step of the way. They'll give you a virtual hug when you need it the most and a high five when you've had a win.
And the best thing? The connections you'll make. You'll meet people who'll become your future customers, collaborators and even lifelong friends. It's that kind of community. :-)
What Else Is Included?
On top of all this, The Cocoon provides a host of other member benefits.
- Optional orientation call with Erin - a 20 minute 1:1 so you can hit the ground running
Networking opportunities – we organize regular Zoom member calls so that you can connect with the other members and create networking opportunities
Free publicity – promote your business to the ever-growing Life-Friendly Business network (12k+) and beyond to increase your brand visibility
Accountability framework – we offer goal setting & accountability within the community to keep you focused so you can stay on track
Discounts for one-off events – Cocoon members get significant discounts to other events like our popular Impact Workshop and Momentum Days
Want a Closer Look at Our Masterclasses?
Our extensive training library has 60+ masterclasses. Whatever you need to learn about, chances are good it's covered in here somewhere.
- Business Planning
- Tax & Accountancy
- Law for Small Businesses
- GDPR (and Other Legal Bits)
- ...and more!
Optimising Your Website
- How To Optimise Your Website
- Getting Started With Google Analytics
- Creating a Successful Sales Page
- How to Perform an SEO Audit
- ...and more!
Building Your Brand
- Developing Your Marketing Plan
- Building Your Network on LinkedIn
- How to Become an Instagram Influencer
- Creating Awesome Content
- ...and more!
Time Management & Productivity
- Staying Focused and Productive
- Making Time for Business Growth
- Dealing with School Holidays
- How to Outsource Well
- ...and more!
Boosting Your Sales
- Overcoming Your Fear of Selling
- Leveraging Visibility To Scale Your Business
- How To Get B2B Customers
- Charging What You're Worth & Getting Paid For It
- ...and more!
- Dealing with Difficult People
- Overcoming Self-Doubt
- Stopping Stress & Exhaustion
- Taming Your Inner Critic
- ...and more!
What Our Members Are Saying
"I love The Cocoon! It's played a huge role in the growth of my business this year. I'm a year ahead of what I would have been without it"
Frequently Asked Questions
How Is The Cocoon Different to the Free Facebook Group?
What Types of Businesses Are Cocoon Members Building?
What Kinds of Results are Cocoon Members Getting?
Do I Need To Be A Mum To Join?
I'm so busy, how much time do I need to commit?
Will I be tied in to a contract?
The Big Question: How Much Is Your Time Worth?
It's a serious question. If you hired yourself out helping other people else using your skills and expertise, what would you charge? £25/hour? £50/hour? £100/hour? More?
For most people, £40/hour would be a fairly modest rate. Which means you'd only need to save one hour a month for your Cocoon membership to effectively pay for itself. (And I'm confident it will save you much more time than that!)
It all comes down to this: if time is in short supply, investing a little money every month to make best use of the time you do have is a smart move. You can even think of it as a way to buy back time to spend with your family.
Our 14-Day "No Questions Asked" Guarantee
I'm totally confident that once you get inside The Cocoon you're going to love it.
So I want it to be completely risk-free for you to give it a try. That's why every new member (monthly or annual) gets our 14-Day "No Questions Asked" Money Back Guarantee.
If you should decide for any reason that Cocoon membership is not right for you, and cancel within the first 14 days, you'll receive your money back in full.
After that, you can cancel at any time to ensure that no future payments will be taken.